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Royal Caribbean Group reports 2024 financial results and announces the launch of the Celebrity River Cruises brand with a 10-ship order

FinanceRoyal Caribbean Group reported total revenues of USD 16.5 billion for 2024 (USD 13.9 billion) and adjusted EBITDA was USD 6.0 billion (USD 4.5 billion). 8,564,272 passengers were carried compared to 7,646,203 in 2023. Announced was also the launch of a river cruise brand within the group, starting off with a 10-ship order with the first plans to sail in 2027.

"2024 was exceptional, thanks to our incredible team's flawless execution, which drove elevated demand across our leading brands, the early achievement of our Trifecta goals, and meaningful progress on our strategic priorities," said Jason Liberty, president and CEO, Royal Caribbean Group. "2025 is shaping up to be another great year, with expected adjusted earnings growth of 23%, as our commercial and vacation experiences flywheel continues to accelerate the growing preference for our leading brands, the most innovative ships and world-class private destinations," added Liberty. "We are never satisfied with the status quo, and we are obsessed with delivering the best vacation experiences in the world and driving exceptional shareholder returns. Today's launch of Celebrity River Cruises is an example of our commitment to deliver on that promise and ultimately capture a greater share of the USD 2 trillion global vacation market."

"We're thrilled to announce our entry into the river cruise market through our Celebrity Cruises premium travel brand.  Our guests and travel partners should expect us to do what we do best – innovate and elevate the river cruise experience as we meet the growing demand for intimate, culturally enriching travel experiences," said Jason Liberty, president and CEO, Royal Caribbean Group. "With about half of our guests having experienced or intending to vacation on a river cruise, we know they will enjoy Celebrity's elevated offering on the river. By leveraging our valuable loyalty programs across our three brands, we will deepen customer engagement and further our ability to keep guests within our ecosystem of vacation offerings. We are the best in the world at delivering the vacation of a lifetime, and this is the latest example of how we are building the capabilities to deliver a lifetime of vacations."

© Shippax 

Jan 28 2025


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